Itbecame clear Ruben Amorim endured defeat by Grimsby. Survive a decisive continental showpiece against one of the worst Spurs sides in living memory. He could survive losing at home to West Ham and Wolves, finishing 15th, the tactical inflexibility, undermining the team's most promising academy products, the 32% win rate, labeling his team the worst the club has ever seen. But there was a single opponent against whom Ruben Amorim would not be allowed to engage. You come at Jason Wilcox, you had better succeed.
Unfortunately, like many a Premiership defender in Blackburn’s championship 1994-95 season, the coach came at the executive and seems to have missed. Even the most distracted of readers can see the paradoxical situation: a coach who often railed his squad for failing in one-on-one duels succumbing in the face of the white heat and animal charisma of one of England's top division's most intimidating football executives.
In truth, this entire painful saga seems to paint Jason Wilcox in a whole new light. Perhaps it might have been tempting, given his brief stint of experience at Southampton, to view him as merely a drudge in the United exoskeleton: an individual who owed his position as much to his friendship with ex-colleague a fellow executive as any demonstrable skill. How wrong everyone was. In brilliantly outsmarting the club's celebrated head coach, as he outmanoeuvred the hapless Dan Ashworth earlier, Jason Wilcox has proved himself as one of football's strategic masterminds: a strategic mind that United’s mid-table rivals are now justifiably concerned.
For example, this was Jason Wilcox who being involved in the leadership that hired the rigid 3-4-3 advocate Amorim originally, played a key role in trying to persuade him to abandon his favored formation. Naturally, these entreaties met a certain resistance. However, such directives hold greater authority when issued by a man of a man the impeccable football pedigree he possesses, a veteran of international appearances and a role in a championship team decades past.
Maybe eventually Jason Wilcox might agree to outline his thought processes publicly. Perhaps at some point questions may arise regarding why the coach is departing with full compensation, without any compensation reduction clause in place. But Jason Wilcox speaks rarely publicly, for excellent reasons. The true intellectuals in football – men like him – function on a plane beyond our own mundane comprehension. If he ever did speak, most likely we would perceive is a series of high-frequency signals and complex calculations. Wanting is not quite equivalent to being ready to receive.
But of course, by focusing our attention on the sporting director we overlook the real power behind the modern United throne. Jason Wilcox is, in reality, simply carrying out the directives of his superior Sir Jim Ratcliffe, who in private has emphasized his preference for a back four. It is reported, Ratcliffe has also proposed playing Bryan Mbeumo in a wing-back role. The owner is eager for the club to embrace data science and analytics. According to ESPN, during a leadership summit soon after his investment, he announced that the team's approach of play “shall be decided in this room”.
Ultimately, Sir Jim is an expert in these intricate football matters, leveraging his background in petrochemicals and sailing. Above all he remains incredibly rich, and it is known, the rich are superior: more insightful, sagacious, strategically brilliant, simply better. Whom else could one trust to manage a strategic plan of cost-cutting, the building of a modern arena that appears similar to someone’s leftover knitting, the acquisition of Benjamin Sesko?
This represents a shift we are increasingly seeing at the elite levels of the game. For decades, teams mistakenly entrusted major sporting choices to subordinate staff like managers, talent spotters – players themselves. Maybe previously possible for a young, visionary coach with a philosophy and drive to join an organization and implement their plan through to completion. But how many companies have such individuals set up? How many mass redundancies have they managed? Better by far to invest genuine authority where it belongs: the executive class, the casually dressed executives, the individuals with the jaw-dropping LinkedIn profiles. Better by far to determine the strategy in the boardroom and appoint someone who can tailor their methods to suit. If coaches were formerly chefs, they are now more like Deliveroo drivers: not really creating the food, but still ultimately answerable if it arrives cold or leaks out of the box.
In the meantime, a coach's role is increasingly less about defining the vision and more about marketing it: the receptionist on the front desk, the public face for a club they have minimal power to influence. Enzo Maresca leads a team of literal children into Europe and wins domestic cups, and essentially is dismissed for talking. A manager at Celtic sees his standing damaged whereas the people who appointed him live to blunder another day.
And perhaps on some microcosmic level this is simply neoliberalism in action: the elevation of a privileged overclass who can never be wrong, whose choices remain untouchable, whose mistakes can always be resolved by sacking without explanation. Appoint the system coach only to dismiss them for using too much 3-4-3. Hire the project manager and later bin him for requiring excessive time. And above all be grateful; for the incremental increases in ticket costs, for your new summer signings, for the fact that the adults – regardless of their expertise – are in charge.